The yacht and water sports industry is increasingly concentrating its trade fair activities on boot 2013 Dusseldorf, 44th International Boat Show Dusseldorf: 1,650 exhibitors from over 50 countries will showcase boats and new products at the world's largest yacht and water sports show from January 19 - 27, 2013 at the fairgrounds in Dusseldorf, Germany.

"We're well on course. In view of the tense situation on the international markets and particularly in Southern Europe, all eyes of the industry are now on boot," stated Goetz-Ulf Jungmichel, Director of boot Dusseldorf. "Numerous exhibitors want to book extra space. We are confident that the 17 boot halls will be filled pretty well to capacity and expect a lot of innovations and boat premieres and even a number of new arrivals from the international yacht scene."

According to the German Marine Federation (BVWW), the German boat and water sports market is stable and in a much stronger position than other European countries, particularly the Mediterranean region strongly affected by the European debt crisis. boot Dusseldorf is benefiting from this situation and has become the industry's premier choice.

Exhibitors count on a continuation of German consumers' buying mood and on the about 50,000 foreign visitors with money to spend who travel to boot Dusseldorf from all over the world every year to find the latest innovations in the boat and yacht sector.

Approximately 40% of the exhibitors at boot 2013 will be from countries other than Germany. Some 650 exhibitors from well over 50 countries will contribute to the high internationality of boot 2013. The largest foreign contingent will be from the Netherlands with 140 exhibiting boatyards, equipment and service providers, followed by France and Italy with 50 exhibitors each, Great Britain with 30 companies and Austria with 26 exhibitors. International brand diversity will be strengthened by country group exhibits from leading boat building nations such as Great Britain, Finland, France, the Netherlands, Poland and Hungary.

Vast selection of sailing vessels
According to the BVWW, customers are currently showing a preference for value-retaining upmarket motor and sailing yachts. At boot Dusseldorf 2013, visitors will have a lot to choose from: in 11 exhibition halls, 440 exhibitors will show some 1,700 boats and yachts of all sizes, ranging from canoes to large luxury yachts.

There will also be a great selection of sailing boats at boot Dusseldorf 2013 presented by over 150 international exhibitors in Halls 16 and 17. In Hall 15, multihull enthusiast will find 15 exhibitors with catamarans and trimarans of all sizes. The small but select segment of multihulls has come along very well in the last two years and on the Multihull Forum stage, the German Association of Multihull Sailing Boats will provide information on catamaran and trimaran sailing.

World market for motorized leisure boating
In the motor boat and motor yacht sector, boot Dusseldorf 2013 will offer almost everything available on the market, ranging from inflatable boats with outboard motors and open sports boats to day and cabin cruisers and large yachts. In a total of six halls, more than 250 boatyards, brokers and importers will provide a representative overview of motorized leisure boating. On an area of 17,200 square feet in Hall 4, boats with electric and hybrid drives will be on show while steel yacht building, a Dutch specialty, will be presented by a total of 20 exhibitors in Hall 15.

Refits are popular
Everything needed for and on boats - marine electronics, engines, accessories, functional clothing and marina equipment - can be found in Halls 11 and 12. The equipment market is in excellent shape and with a currently strong interest in maintaining the value of existing boats, "refit" is the buzz word. A total of 350 international exhibitors will cater to the demand of furnishing boats more luxuriously.

Large yachts
Hall 6 will be a dazzling showcase for large, luxury yachts. For the big names in the world of large yachts - such as Ferretti, San Lorenzo, Princess and Riva - there is no alternative to boot Dusseldorf even in difficult times. With some 40 large yachts in addition to high-end boats and tenders and a number of first-time and returning exhibitors, the selection of large yacht on display has stabilized. The new and established participants will include boatyards such as Montefino, Marquis Yachts and Prestige. In the extra-large yacht sector, Sunseeker, Princess, Acico and Ferretti will be participating with a broad array of models and novelties. The largest yacht at boot Dusseldorf 2013 will be about 98 feet long and comes from the UK-based Princess boatyard.

In order to enhance brand diversity, boot Dusseldorf 2013 offers its customers the opportunity to present themselves at image stands. Leading boatyard exhibitors like Mangusta and Dominator from Italy and Gulcraft from the United Arab Emirates will use computer-aided applications such as augmented reality to complement exhibited items such as yacht models or images with virtual yacht animations via smartphone cameras.

The “blue motion lounge” in Hall 6 will be a business and shopping area with high-quality catering for customer meetings and exclusive boutiques with luxury jewelry and watches and exclusive interior decoration.

In the Superyacht Show in Hall 7a, 100 exhibitors will demonstrate exclusive yacht building projects and report on sector-specific services. Exhibitors will include Deutsche Yachten, Superyacht France and the Holland Yachting Group.

Strong exhibitor bookings in diving segment
Exhibitor registration for the world’s largest scuba diving show within boot Dusseldorf 2013 in Hall 3 is strong. Overall, some 350 exhibitors will showcase diving equipment and worldwide diving destinations. Renowned exhibitors from the equipment sector like Aqua Lung will participate and Mares will come with its international diving centers to Dusseldorf. On large joint stands, the Philippines, Maldives, Indonesia and Italy will inform about diving destinations in their countries. Small diving bases from Egypt will take part under thewww.taucher.net umbrella.

Underwater photography now supplemented by the Watersports Photo and Video Center
The theme of underwater and outdoor photography in Hall 4 has developed very well. The Underwater Pixel World will now be called Water Pixel World at boot 2013. This successfully established forum for underwater photography will be supplemented by the Watersports Photo and Video Center with its brand-new action and outdoor cameras.

Experience 360° of watersports: 16 theme and adventure worlds
With the motto "Experience 360° watersports", 16 theme and adventure worlds will await surfers, kiters, divers, sailors, paddlers and fishermen at boot Dusseldorf 2013, giving them the opportunity to try out water sports in the exhibition halls. This successful concept attracted more young people and families to boot Dusseldorf in the last three years.

Entrance passes for boot Dusseldorf 2013 can be ordered online at www.boot-duesseldorf.com in advance of the show at reduced rates: a one-day eTicket costs Euro 14 each and a two-day eTicket is available for Euro 23 each. The tickets also allow free use of all public transportation during boot Dusseldorf 2013 within the public transportation network (VRR) of Dusseldorf.

For further information on visiting or exhibiting at boot 2013, contact Messe Dusseldorf North America, 150 North Michigan Avenue, Suite 2920, Chicago, IL 60601. Telephone: (312) 781-5180; Fax: (312) 781-5188; E-mail: info@mdna.com; Visit our web sitehttp://www.mdna.com; Subscribe to our blog at http://blog.mdna.com; Follow us on twitter athttp://twitter.com/Recreation_MDNA

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